Open for projects
Behavioural design & Research that turns friction into strategy
I’m Nathan Boomsma, a UX designer & researcher in Leiden. I use behavioural research and usability testing to find out what works for real users, so product team build the right thing.
UX research
UX research
UX research case study: user interviews and surveys for a pharmaceutical company
A pharma company needed to know where and why users left who were taking GLP-1 medication. Average use was 3 months, so start and end mattered. I ran ethical remote research with interviews and four surveys reaching 20,000 users. Findings led to new designs and a 30% conversion increase.
UX research
UX research
UX research case study: user interviews and surveys for a pharmaceutical company
A pharma company needed to know where and why users left who were taking GLP-1 medication. Average use was 3 months, so start and end mattered. I ran ethical remote research with interviews and four surveys reaching 20,000 users. Findings led to new designs and a 30% conversion increase.
UX research
UX research
UX research case study: user interviews and surveys for a pharmaceutical company
A pharma company needed to know where and why users left who were taking GLP-1 medication. Average use was 3 months, so start and end mattered. I ran ethical remote research with interviews and four surveys reaching 20,000 users. Findings led to new designs and a 30% conversion increase.
UX Design
UX Design
UX research case study: user interviews and surveys for a pharmaceutical company
UX Design
UX Design
UX research case study: user interviews and surveys for a pharmaceutical company
UX Design
UX Design
UX research case study: user interviews and surveys for a pharmaceutical company
UX design
UX design
UX research case study: user interviews and surveys for a pharmaceutical company
Switching insurance isn't as simple as it seems. This UX case study tested a late-stage cancellation flow before building. Early research changed the project's direction despite fixed requirements and expert agreement.
UX design
UX design
UX research case study: user interviews and surveys for a pharmaceutical company
Switching insurance isn't as simple as it seems. This UX case study tested a late-stage cancellation flow before building. Early research changed the project's direction despite fixed requirements and expert agreement.
UX design
UX design
UX research case study: user interviews and surveys for a pharmaceutical company
Switching insurance isn't as simple as it seems. This UX case study tested a late-stage cancellation flow before building. Early research changed the project's direction despite fixed requirements and expert agreement.
Framer Website
Framer Website
UX research case study: user interviews and surveys for a pharmaceutical company
Framer Website
Framer Website
UX research case study: user interviews and surveys for a pharmaceutical company
Framer Website
Framer Website
UX research case study: user interviews and surveys for a pharmaceutical company
Awwwards Nominee
Recognized for excellence in web design and innovative digital experiences.
Awwwards Nominee
Recognized for excellence in web design and innovative digital experiences.
Carter’s design expertise goes beyond aesthetics—he crafts experiences that truly connect with users. A great collaborator and a problem-solver at heart
Samantha
Founder at NexaTech
Carter’s design expertise goes beyond aesthetics—he crafts experiences that truly connect with users. A great collaborator and a problem-solver at heart
Samantha
Founder at NexaTech
10+ happy clients
5+ years of experiences
15+ projects completed
Trusted by many
10+ happy clients
5+ years of experiences
15+ projects completed
Trusted by many
10+ happy clients
5+ years of experiences
15+ projects completed
Trusted by many
Services
Research and design that turn user friction into product decisions
How it works
A simple and efficient workflow to bring your vision to life. From the first call to final delivery, every step is designed for clarity and efficiency.
1
Book a Call
Let’s start with a conversation! We’ll discuss your goals, ideas, and how I can help bring them to life. This is where we align expectations and ensure a great fit
2
Project Brief
Once we’re on the same page, we’ll define the project scope, timeline, and deliverables. A structured brief ensures a smooth and efficient process
3
Develop
This is where the magic happens! I’ll craft thoughtful designs and refine them based on feedback, ensuring the final outcome meets your vision and goals
4
Deliver
The final product is polished and ready to go. Whether it’s a brand identity, UI/UX design, or a Framer website, you’ll receive all the necessary files and guidance for a seamless handoff
5
Support
Enjoy one month of free support after project delivery. I’ll be available to answer questions, make minor adjustments, and ensure everything runs smoothly
FAQs
Answers to common questions to help you understand the process and how we can work together
I'm here to help you
What’s your typical project timeline?
The timeline depends on the project’s scope and complexity. Branding and UI/UX projects usually take 2–6 weeks, while Framer website development can range from 1–4 weeks. I’ll provide a detailed timeline after the project brief
Do you offer revisions?
What do you need from me to get started?
Can you work with my existing brand guidelines?
Do you provide post-project support?
What’s the best way to reach you?
I'm here to help you
What’s your typical project timeline?
The timeline depends on the project’s scope and complexity. Branding and UI/UX projects usually take 2–6 weeks, while Framer website development can range from 1–4 weeks. I’ll provide a detailed timeline after the project brief
Do you offer revisions?
What do you need from me to get started?
Can you work with my existing brand guidelines?
Do you provide post-project support?
What’s the best way to reach you?
Project
©Nathan Boomsma 2026. All rights reserved.
Project
©Nathan Boomsma 2026. All rights reserved.
Project
©Nathan Boomsma 2026. All rights reserved.